Visit Summit is where the travel and hospitality industry comes together to connect, learn, and grow. It’s more than just an event, it’s a place for real conversations, meaningful collaborations, and fresh ideas that drive our industry forward. Expect insightful discussions, hands-on workshops, and unforgettable moments shared with the people shaping the future of travel.
We look forward to welcoming you!
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Visit Summit is an exclusive event only for customers and partners of Visit Group, and there are limited tickets.
Secure your spot now and prepare for a great experience.
EARLY BIRD PRICE | Customer Registration
4900 SEK (Reg. 6500 SEK)
Early bird price, valid until 2026-04-30
For customer and users of the Visit suite of products. Send any questions to summit@visit.com
Visit Summit is the place where, once a year, professionals from all over the Nordic travel and hospitality industry gather. To nurture business relationships, build community and gain tools to further their development in both their professional and personal life.
Forming our Community
At Visit Summit, industry professionals come together to connect, collaborate, and create lasting relationships. Whether you’re meeting old friends, forming new partnerships, or exchanging ideas with like-minded experts, this is a uniquely personal event designed to strengthen our industry’s network.
Learn and Thrive
Visit Summit is more than just inspiration, it’s hands-on learning that fuels real change. With interactive workshops, expert-led discussions, and actionable insights from industry leaders, you’ll leave with practical strategies to elevate your business operations.
Your Most Personal Event of the Year
Organised entirely by the people at Visit Group, this event is built with you in mind. Your feedback from past summits guides our planning, ensuring a meaningful and tailored experience. Strengthen your relationships, not just with fellow professionals, but with the Visit Group team that’s dedicated to your success.
Let's Re-visit Visit Summit 2025
Photo Library
We are already missing Visit Summit 2025. Have a look at the photo library and take a walk down memory lane.
Live Sessions
Dive into the content of the Visit Summit 2025 agenda.
Blog post Reflections on Agentic AI
Gam Dias is the author of Agents Unleashed – Vol 1, a guide to harnessing AI agents for Salesforce automation.
With 20+ years’ experience in AI, digital transformation, and strategy, he helps organizations bridge technology and business impact.
Every year we rebrand the event, to keep the content fresh and inspiring for our attendees. We deep dive in an inspiring theme to learn more about the subject, and share our experiences with each other.
At last year's Visit Summit, we explored The Art of Connection. How creativity, collaboration, and innovation come together to shape the future of our industry. The theme was all about building meaningful relationships, sharing knowledge, and unlocking new opportunities through the power of connection.
In an industry where experiences define success, the strongest businesses are those that collaborate, co-create, and expand their network. Whether you’re forging new partnerships, learning from industry experts, or discovering fresh ways to package and promote experiences, this summit was designed to help you grow from an attraction to a true destination.
For Visit Group, connection means unlocking more value for our entire community. We believe that collaboration isn’t just a strategy, it’s the foundation of innovation.
Introducing Pre-Summit!
We want to network even more 🤩
I want to have more industry chats 😌
How do I make the most of the arrival day? 🥳
You wanted more Visit Summit, so last year we made the best of the time we had available to give us even more chances to connect.
For those located in Gothenburg on the day before the official start of Visit Summit, we curated an afternoon full of interaction to warm us up for the big event. This was a successful opportunity to get those conversations started, learn a thing or two from your piers and have a welcoming glas of champagne in a relaxed setting.
Go Big or Go Home We took over the entirety of Jacy'z Hotel and Resort
Last year, we took over the entire Jacy’z Hotel & Resort. The hotel was exclusively dedicated to Visit Summit. From check-in to late-night conversations, every space was ours to network, learn, and connect without distractions.
Plan ahead and save – early bird pricing for Visit Summit is here!
Get a discount
25% OFF
Of course you're coming! And since you are, why not take advantage of our special Early Bird deal?
At a 25% discount, you get access to the full Visit Summit experience, including the new Pre-Summit experience where we take advantage of the travelling day and warm up for the big event.
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