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Visit Summit 2026

14-16 September

Jacy'z Hotel & Resort

Gothenburg

Tickets available now

4900 SEK (Reg. 6500 SEK)

Congrats to the winners of Visit Awards 2025. Stay tuned — nominations for the 2026 edition will open soon.

Visit Summit is where the travel and hospitality industry comes together to connect, learn, and grow. It’s more than just an event, it’s a place for real conversations, meaningful collaborations, and fresh ideas that drive our industry forward. Expect insightful discussions, hands-on workshops, and unforgettable moments shared with the people shaping the future of travel.

We look forward to welcoming you!

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Visit Summit is an exclusive event only for customers and partners of Visit Group, and there are limited tickets.

Secure your spot now and prepare for a great experience. 

EARLY BIRD PRICE | Customer Registration

4900 SEK (Reg. 6500 SEK)

Early bird price, valid until 2026-04-30

For customer and users of the Visit suite of products. Send any questions to summit@visit.com

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$1200

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What's included in my ticket?
  • Three days of inspiration and actionable insights
  • Lunch day 1 and 2
  • Dinner Day 1 + Pre-Summit networking dinner
  • Two day conference + access to Pre-Summit the day before Visit Summit
  • Access to the Visit Summit App to network with attendees, speakers and partner exhibitors
  • Lots of workshops to get inspired and gain insights specifically for your industry segment
  • Drinks, refreshments and of course Swedish fika

Why
Visit Summit?

Visit Summit is the place where, once a year, professionals from all over the Nordic travel and hospitality industry gather. To nurture business relationships, build community and gain tools to further their development in both their professional and personal life.

 

Forming our Community

At Visit Summit, industry professionals come together to connect, collaborate, and create lasting relationships. Whether you’re meeting old friends, forming new partnerships, or exchanging ideas with like-minded experts, this is a uniquely personal event designed to strengthen our industry’s network.

Learn and Thrive

Visit Summit is more than just inspiration, it’s hands-on learning that fuels real change. With interactive workshops, expert-led discussions, and actionable insights from industry leaders, you’ll leave with practical strategies to elevate your business operations.

Your Most Personal Event of the Year

Organised entirely by the people at Visit Group, this event is built with you in mind. Your feedback from past summits guides our planning, ensuring a meaningful and tailored experience. Strengthen your relationships, not just with fellow professionals, but with the Visit Group team that’s dedicated to your success.

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Fast track
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Pre summit
Visit Awards

Partner and Sponsor Registration

Are you interested in being a partner for Visit Summit 2026?

Contact us for more information.

Kajsa Sahlin Süslü, partners@visit.com

Last Year's Theme

Every year we rebrand the event, to keep the content fresh and inspiring for our attendees. We deep dive in an inspiring theme to learn more about the subject, and share our experiences with each other. 

Live Sessions

Dive into the content of the Visit Summit 2025 agenda. 

Blog post
Reflections on Agentic AI

Gam Dias is the author of Agents Unleashed – Vol 1, a guide to harnessing AI agents for Salesforce automation.

With 20+ years’ experience in AI, digital transformation, and strategy, he helps organizations bridge technology and business impact.

Partners enhancement doc. Redefining Hospitality - From beds to destinations-2

Vodcast
The Fast Track

Last year, we introduced The Fast Track: A live vodcast taking place during Visit Summit, inviting inspiring guests among the attendees.

Priority access to the future of hospitality. Fast insights. Big ideas. Industry leaders. New episodes every other Friday.

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At last year's Visit Summit, we explored The Art of Connection. How creativity, collaboration, and innovation come together to shape the future of our industry. The theme was all about building meaningful relationships, sharing knowledge, and unlocking new opportunities through the power of connection.

In an industry where experiences define success, the strongest businesses are those that collaborate, co-create, and expand their network. Whether you’re forging new partnerships, learning from industry experts, or discovering fresh ways to package and promote experiences, this summit was designed to help you grow from an attraction to a true destination.

For Visit Group, connection means unlocking more value for our entire community. We believe that collaboration isn’t just a strategy, it’s the foundation of innovation.

 

Go Big or Go Home
We took over the entirety of Jacy'z Hotel and Resort

Last year, we took over the entire Jacy’z Hotel & Resort. The hotel was exclusively dedicated to Visit Summit. From check-in to late-night conversations, every space was ours to network, learn, and connect without distractions. 

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Summit landing page teaser

 

 

 

Plan ahead and save – early bird pricing for Visit Summit is here!

Get a discount

25% OFF

 

Of course you're coming! And since you are, why not take advantage of our special Early Bird deal?

At a 25% discount, you get access to the full Visit Summit experience, including the new Pre-Summit experience where we take advantage of the travelling day and warm up for the big event.

6000 SEK  4500 SEK

6000 SEK  4500 SEK

Partner or sponsor? Contact us at summit@visit.com